Articles for Success

Giveaway Free Food! What?

Over the years we have learned that sometimes, you need to think outside the box. Does it make sense to give away things to try and win a new customer? Absolutely!…

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All Aboard!

There is a saying that goes, “The way you onboard your staff sets the tone for your business”. In short, set eh ground rules for new employees and be diligent about…

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The Duck Patrol

Believe it or not, the decision as to where to dine is often made by the kids. Do you think that the happy meal happened by chance? Kids often influence the…

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Be a champion in your community!

             There used to be a business axiom that you should spend between 5 and 10 percent of your yearly sales total on advertising and marketing. Now, whether that was created…

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Swapping prizes for your information…

Information is money. But how are you going to get your customers to offer up theirs?  The more that you know about your customers the better you can create additional revenue….

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Are you “World Famous”?

             Years ago, we had a chef, we’ll call him Larry, and he made a crab dip. It was pretty good, but we decided to highlight it by always saying that…

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What is your whale?

Everyone has seen the Food Shows where Adam Richman goes to a restaurant and eats the 12 pound hamburger or the 8 pound burrito, or some over the top challenge that…

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What does your card say about you?

A business card is a way of introducing yourself to someone. Your logo, address and Phone number. Maybe the website address and an email. I should know, because I have a…

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What’s your story?

Every great restaurant starts with a great story. Who are you? Where did you come from? What is it about you and your business that makes a great story? How does…

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